Real Name: | Jordan Carter |
Birthday: | September 13, 1996 |
Net Worth | $9 million |
Height: | 1.70m |
Occupation: | Rapper |
In 2017, Playboi Carti earned more than $8 million in just 12 months. He was one of the highest-paid figures in hip-hop at the time. His real name is Jordan Terrell Carter. Born in Atlanta in 1996, Playboi Carti is one of the innovators in the hip-hop world.
He started rapping as Sir Cartier. He even released a mixtape, Young Misfit, under that name in 2012. But he changed his stage name at the age of 17.
Content Compass
Career Ups and Downs
Carti began his career in 2011 under the moniker Sir Cartier. But he soon changed it in Playboi Carti. You cannot find his early work. He deleted it from the Internet.
He changed his name to Carti when he moved to New York with his family. This was at the end of 2012 and beginning of 2013.
There, he ran into members of the ASAP group. The founding member, ASAP Bari, introduced him to the other members. ASAP Mob is an acronym for Always Strive and Prosper.
ASAP Rocky mentored Carti. He toured with them in 2015. The same year, Playboi Carti released his singles Broke Boi, Fetti, and some more. He published his singles on SoundCloud. During the time, he collaborated with Atlanta’s underground rap scene. The success of his first singles led to a contract with Interscope Records.
In 2016, he joined the ASAP Mob on their single Telephone Calls. He also signed to the AWGE imprint. In April 2017, he finally released his debut mixtape. Music publications praised his debut mixtape. It reached No.12 on the Billboard 200 chart. His two most successful singles of the mixtape are “Woke Up Like This” and “Magnolia”.
In June 2017, he got named as one of the ten of XXL’s 2017 Freshman Class. Again, he joined ASAP Mob for their single Raf.
In the spring of 2018, he released his debut full-length album, Die Lit.
Besides his successful music career, Carter is also into the fashion world. His fashion style is his biggest seller. GQ defines him as the leader of the youth style. Some magazines describe his style as a stylistic midpoint between the fashion gloss of ASAP Mob and the punk-rock attitude.
His favorite brands are Raf Simons and Balmain. He modeled several times for brands like Louis Vuitton, Drake’s OVO Lookbook, and Kanye West’s Yeezy Season 5. And he was also part of commercials for Nike.
Musical Innovation
Playboi Carti is a musical innovator. He developed an innovative style. When he started his career, he had a more straight-forward style of rap. But he also included a new level of ad-libbing. Because of the lack of focus on lyrics and the unintelligibility of his rapping, some critics classified his style as mumble rap.
His raps are repetitive. This angered some of the traditional followers of hip-hop. But as he grew older, he developed new techniques. For example, he complicates the beat’s rhythm by dipping into the offbeat or just skating on top. His rapping is more melodic and abstract. In a way, he puts more emphasis on sound than lyrical content.
Another innovation is his vocal style. Some classify it as a Baby Voice. This style incorporates melodic tendencies and often hits high pitches with unclear pronunciation and frantic cadences. His music is playful, hard-hitting, and very melodic.
Net Worth and Earnings
He earns a massive amount of money from his music royalties and tour sales. But he also earns money from his modeling career. He signed a six-figure contract with Interscope Records.
His highest-charting single hit is Shoota, peaking at Number 46 on the Billboard chart. During his modeling career, he modeled for Drake, Kanye West, and Louis Vuitton.
Carter moved into brand endorsements. He promoted Adidas sneakers in 2017. But he also mentions fashion brands in his songs.
Personal Life
Carter dated several celebrities in the past few years. In 2017, he dated American model Blac Chyna. In 2018, he began a relationship with Iggy Azalea. In April 2020, she gave birth to a baby boy. It is their first child together.
He faced several legal issues during his life. In 2017, he got arrested for domestic abuse charges after an argument with his girlfriend outside of the Los Angeles International Airport. He grabbed her by her backpack and pulled her out of the terminal.
The same year, he punched a driver in Scotland. He is now banned from entering the United Kingdom. In April 2020, he got arrested on drug and gun charges.
In August 2018, Playboi Carti announced on Twitter he got diagnosed with asthma. Now, he carries an inhaler with him.